CAPTURE STUNNING HERO SHOTS: ESSENTIAL TIPS FOR PROPERTY PHOTOGRAPHY
Taking a standout hero shot in real estate marketing involves capturing an image that showcases the property in its best light, both physically and conceptually. Here are seven essential tips to create a spectacular hero shot!
1. Timing and Lighting
Shoot during the golden hours—shortly after sunrise or before sunset—to capture warm, soft light that enhances the property's appeal. If you're short on time and can't wait for ideal lighting, consider using our Day to Dusk edit for a mesmerizing skyline effect.
2. Composition
Frame the shot to highlight the property's best features, whether it's the front facade of a house or a compelling view from a condo.
3. Prepping and Staging
Before shooting, ensure the property is clutter-free and well-staged. Use our Item Removal & Virtual Clean services to tidy up and enhance visual appeal if needed.
Arrange furniture and decor to invoke a welcoming atmosphere that potential buyers or renters can envision themselves in. If staging is not feasible, you can use Virtual Staging to dramatically improve your hero shot.
4. Camera Settings
Use a wide-angle lens to capture more space but be careful not to distort the perspective. Shoot at a small aperture (around f/8 to f/11) for sharpness throughout the frame. HDR bracketing can also enhance your photos by capturing a range of exposures. If you are unsure how to capture bracketed photos, you can use our photo app SnapSnapSnap – it will automatically shoot different exposures for you.
5. Angles
Experiment with different angles to find the most flattering view of the property. Shooting slightly from above ground level can often make the property appear more spacious and inviting.
6. Highlight Unique Features
Showcase standout features like pools, gardens, or architectural details that make the property unique. Incorporate natural elements to enhance its appeal.
7. Editing and Post-Processing
After capturing the shot, edit it for color balance, contrast, and clarity. Avoid over-saturating to maintain natural aesthetics. Consider using our Image Enhancement service for a polished yet realistic final touch.
Follow these tips to capture a hero shot that effectively showcases your property, attracting more potential buyers or renters. Sign up at BoxBrownie.com for four free edits—no credit card needed—to see how we can elevate your hero shot to perfection!
RELATED ARTICLES
When leads don't call you back it doesn't necessarily mean you have to amp up the slickness of your sales pitch. Here are some ways to use empathy and education to connect with people and convert leads into clients.
READ MORE
BoxBrownie.com Global Director of Sales Marketing & Revenue Peter Schravemade has produced this report with a snapshot of Visual Listing Marketing in the United States of America.
READ MORE
Think you need a DSLR for pro property photos? Think again. Learn how to capture stunning, market-ready shots using just your iPhone, SnapSnapSnap, and our Image Enhancement edit — even in rainy weather.
READ MORE
Are you up to date with real estate photography best practice? Discover 5 common mistakes that real estate professionals are making when taking property photos, so you don’t make them yourself.
READ MORE
First impressions count, especially in the world of real estate. Find out how the revolutionary iPhone app SnapSnapSnap can help you capture stunning marketing imagery to showcase an apartment easily and in the best possible light.
READ MORE
Transform your real estate listings and attract buyers with the ideal interior style. Discover how to effortlessly match your property to six stunning styles. Follow our expert tips to create an inviting, memorable space that stands out in the market.
READ MORE