SHOOTING REAL ESTATE: LIGHTS ON OR OFF?

When it comes to real estate photography, there are a lot of things to consider to ensure that the property looks its best. One of the most important things to keep in mind is lighting. In fact, turning on the lights in a property before you shoot can make a big difference in the quality of your photos. Here are 5 reasons why you should turn on the lights at a property before you start your photo shoot. 

1. It makes the property look more inviting 

Turning on the lights in a property can make it look more inviting and welcoming, which is exactly what you want to convey in your photos. It can also help to highlight the best features of the property and make it look more appealing to potential buyers. 

2. It helps to create a warm and cozy atmosphere 

A well-lit property can create a warm and cozy atmosphere, which is exactly what buyers are looking for in a home. By turning on the lights, you can create a comfortable and inviting space that buyers will be drawn to.

3. It helps to showcase the property's features 

Turning on the lights can help to showcase the property's features, such as unique lighting fixtures or architectural details. It can also help to highlight the layout of the space and make it easier for buyers to envision themselves living there.

4. It can make the property look bigger 

Good lighting can make a space look bigger and more open, which is a huge selling point for buyers. By turning on the lights, you can create a spacious and airy feel that will make the property more appealing.

5. It can help to create a consistent look and feel  

By turning on all the lights in the property, you can create a consistent look and feel throughout the space. This can help to create a cohesive and polished look in your photos, which will make the property more attractive to potential buyers. 


Turning on the lights in a property before you shoot is a simple yet effective way to improve the quality of your real estate photos. So, the next time you're shooting a property, be sure to turn on the lights and see the difference it can make! 

 

Forgot to turn the lights on? No matter! Submit your photos for an Image Enhancement edit, and we can turn them on for you. Just select the Turn on Lights edit under optional extras. 

New to BoxBrownie.com? Sign up now and receive 4 edits free. No credit card is needed. 

 

RELATED ARTICLES

HOW FLOOR PLANS HELP ATTRACT MORE QUALIFIED BUYERS AND RENTERS

When property listings fail to convert buyers, it is not always price or presentation. It is clarity. Buyers need to instantly understand how the space actually works. Floor plans are key to attracting more qualified buyers and renters. Learn how they make a difference.

READ MORE
TURN BACKYARDS INTO LISTINGS: THE GAME-CHANGER FOR AGENTS

Unlock more listings by helping homeowners subdivide and sell their backyards. Learn how agents can use BoxBrownie.com’s renders, aerial edits, and site plans to turn empty land into must-see listings and boost your business.

READ MORE
FREE PROPERTY MARKETING TRAINING: POWER UP YOUR TEAM FOR 2026

Get your team 2026-ready with our free property marketing training! We tailor each session to your team’s needs — from cost-effective photography that streamlines your marketing to creating listings that stop the scroll. Save time, boost results, and start January strong.

READ MORE
TIPS TO PRESENT YOUR LISTING IN ITS BEST LIGHT

Learn the key tips what to do and what not to do when preparing to market your listing. Adding these secret weapons in could be just the things that makes your listing stand out.

READ MORE
HOW TO CREATE A VIRTUAL HOUSE TOUR

Selling a home with a breathtaking view but struggling to capture the window detail in your 360 virtual tour? In this tutorial, we will walk you through the shoot process step-by-step and show you just how easy it is to showcase your listing in the best possible light and capture the attention of your potential buyers.

READ MORE
HOW TO SHOOT AERIAL REAL ESTATE PHOTOGRAPHY WITH A DRONE

Getting those high-quality aerial shots of your property can be a crucial factor when it comes to selling your listing to prospective buyers. However, real estate aerial photography can be daunting at a glance, especially if you’ve never flown a drone before! In this article, our founder, Brad Filliponi, is going to show you how easy it can be.

READ MORE
LET’S WORK TOGETHER