TOP-PERFORMING AGENT REVEALS ODD TRICK TO SELLING LISTINGS FASTER
Here at BoxBrownie.com, we love working closely with agents to ensure our services continue to meet their needs. Thus for this article, we’ve teamed up with Jodie Hedley-Ward (from McGrath Caloundra), who is a top-performing real estate agent in Australia!
Jodie embraces virtual staging as it helps her sell property faster. In fact, she never lists an empty listing online as empty rooms don’t sell property. However, one of the main obstacles she faces with virtual staging is when a buyer shows up and says “it looks different without furniture.”
To help overcome this objection, Jodie uses an odd trick… an art easel.
Jodie places an art easel in the vacant room of her open home. She then places a foam board that showcases the virtually staged image on top of it.
Jodie has found this simple hack helps her:
1. Connect with buyers. When buyers show up, they can connect with the listing with what they saw online. It also helps buyers visualize what the property would look like with furniture.
2. Sell partially furnished listings. For homes that are only partially staged (perhaps due to budget concerns), Jodie virtually stages the vacant rooms. She then combines this with the art easel hack which helps her sell partially furnished listings.
3. Saves a lot money. Currently, it costs approximately $1,000 a week in Australia to physically stage a property. A cost that can not only add up quickly but is also not an option for some people. Alternatively, the cost of a foam board to present your virtually staged images is as little as $38 per board, making this a fantastic option in many cases.
Jodie’s other key recommendation is to develop a brochure with beautiful virtually staged images for potential buyers to take home after viewing the property.
RELATED ARTICLES
There are so many marketing options these days that it is easy to spread yourself too thin. These 10 tips will save you time and money and net you the best possible results.
READ MORE
Prepare, position, and polish your short-stay property photos with pro tips from Brad. He’ll guide you in making the most of natural light, mastering steady framing, applying strategic editing, and more to present every room at its best—drawing in more guests effortlessly.
READ MORE
Elevate your property marketing with our new Tailored 3D Floor Plans! These customized floor plans offer unmatched detail and accuracy and are ideal for new constructions, multi-family properties, high-end homes, and top-notch marketing campaigns,
READ MORE
Discover the best disclaimers to use in real estate marketing and when to use them. Find out why disclaimers are often essential for real estate professionals to ensure transparency, meet requirements, and manage expectations for potential viewers.
READ MORE
Post-pandemic life is uncharted waters for the commercial real estate industry. Covid-19 has altered the way life is lived and the changes are already creating problems in the commercial sector. New, creative methods are necessary to stand out from the ever-growing crowd of available listings. BoxBrownie.com has just made a very potent method available at a dramatically lower staging cost.
READ MORE
Are you struggling to sell your listing? Has it been sitting on the market for far too long? We're having the exact same problem too! One of our staff members has a property that's been sitting on the market for 11 weeks. So to get it sold faster, we're utilizing an online advertising platform called Adwerx to generate more interest in the property.
READ MORE