9 September 2021
CASE STUDY: A MARKETING GURU TALKS TIPS AND TIPPING POINTS
When it comes to marketing real estate, Charles Nitschke is about as well-informed and ahead of his time as you’ll find. Always looking for that extra edge, Charles frequently avails himself of our virtual property marketing arsenal. From Image Enhancement to 3D Render 360 Virtual Tours, Charles is loving the advantage he has gained by teaming up with BoxBrownie.com.
Charles’ vision of the property scene is keen. He seems to know exactly which BoxBrownie.com service will best solve each unique marketing challenge that he faces. From virtual staging during Covid to using our 3D external renders to exponentially blow the competition out of the water in his region’s off-plan sales and development marketing game.
Agents and home builders alike love putting Charles in charge of their marketing.
How did you find out about BoxBrownie.com?
We actually met (co-founder) Brad Filliponi at the Inman Las Vegas convention the year before last. That was frikkin awesome! If there’s anyone I want to hang out with in Vegas, it’s Brad all the way!
Video Testimonial: Interview with Peter Schravemade
We were in the middle of Covid. We were shut down completely. We couldn’t do open houses, anything.
The only way we could do things was digitally and virtually. So the very first thing we did with you, was your team staged the great room, kitchen and dining area, of this $800,000 house that the builder was losing sleep over thinking that he was going to bankrupt himself on because the end was nigh because of covid.
He was thinking he was never going to sell this house… we ended up selling the place within two weeks. The builder, the developer, everybody thought it was the craziest thing they’d ever seen.
Being able to virtually stage it was enough to tip it over the end and get somebody to go into contract.
We couldn’t afford to wait till the project was finished. We couldn’t get the labour in at that time because of Covid. We think the 3D virtual staging you did [within the virtual 3D tour} was the tipping point of that deal.
Because the renderings were of such high quality, and the finishings and whatnot, I was not aware that the house wasn’t real.
Working with Chris (BoxBrownie.com Render Team), we hit the highlights on what we needed on the house. Getting that front rendering was terribly important to us. Photo number one needs to sell photo number two, and the whole story should be told over five to six images.
Those were the four rooms we focused on: The kitchen, the great room, the main bedroom, and the main bath.
Our total budget for this project was about $2100.
You guys brought it to life in a way that we couldn’t have done before we were done building the house.
You’ve definitely given me a much bigger toolbox. To start taking our go-to-market strategy in ways that nobody around us has been able to figure out.
We love the relationship, and we love working with you guys.
You guys have saved us so much time just in the photo editing. My brother is the photographer, he doesn’t touch it anymore. He’s been able to set the price per photograph to cover BoxBrownie.com’s photo editing services. It’s been amazing.
BoxBrownie.com Services Used
- 3D Renders (Internal & External)
- 3D Render 360° Virtual Tours
- Image Enhancement
- Virtual Staging
- 3D Floor Plans
A Selection of Charles's work with BoxBrownie.com
27 July 2021
ABOUT TIME! OUR REAL ESTATE LISTINGS PRESENTATION CHECKLIST
We often mention that presentation is the key to selling property. In this case, it’s not how you present the property that is most crucial - it’s how you present yourself, your knowledge, and your ability to sell the property that counts the most.READ MORE
29 May 2019
HOW TO PICK A HERO PHOTOGRAPHY SHOT
Market your property by standing out from the crowd with an engaging hero shot. Learn the tips to look out for when selecting the right image for your listing.READ MORE
23 June 2021
SEEING GREEN: 3D RENDERING BRING ECO-FRIENDLY VISION TO LIFE
Kermit the Frog might lament that it’s not easy being green. A lot of builders will tell you that it’s not so easy going green, either. With the help of 3D renders, though, the process is becoming much easier.READ MORE
17 November 2020
THE BEST WAY TO SELL YOUR LISTING
It’s never been more important to ensure your property marketing stands head and shoulders above the rest. In this blog we’ve uncovered the top marketing assets most real estate agents are missing and tell you how you can capitalize and sell your listings faster and more efficiently.READ MORE
21 July 2020
HOW TO SELL A PROPERTY IN 7 DAYS
Do you have a property that has been sitting on the market for far too long? That's exactly what happened to Brittiny Howard from EXP Realty. Brittiny's property sat cold on the market for 6 months. Find out how she made a slight change to her advertising which then helped her sell her property only 7 days later.READ MORE
28 May 2020
CAN YOU VIRTUALLY STAGE A PHOTO TAKEN WITH A SMARTPHONE?
Did you know, homes that are staged sell 75% faster than those that are vacant? Virtual Staging has the potential to revolutionize the way you market vacant homes, but the big question is, can you use this powerful tool when shooting a home using a smartphone? In this blog, we compare two smartphones to a traditional DSLR camera to find out.READ MORE