KEY REAL ESTATE TRENDS TO WATCH IN 2024

What’s in Store for 2024? 

The National Association of Realtors (NAR) released its forecast for 2024 in December last year, predicting a growing housing market with home sales increasing and mortgage rates lowering within the United States.  

Keep reading to learn what to expect for the year ahead.

Prices Remain Stable, Sales Rise 

NAR’s Chief Economist Lawrence Yun expects that home prices will remain largely unchanged in 2024, with a predicted nationwide increase of 0.9% compared to 2023. Home sales, however, should begin to rise with an anticipated growth of 13.5%. Metro markets in the South and Midwest are likely to outperform others, due to faster job increases in the southern states and more affordable housing in the Midwest.  

Decreasing Interest Rates 

Yun said that mortgage rates likely hit their peak in 2023 and are looking to decrease this year. The average 30-year mortgage interest rate is predicted to drop to 6.3% in time for spring in the U.S. 

Housing Demand to Begin Recovering 

Yun predicts that the falling mortgage rates and income rises should assist the demand for housing to recover. That and an expected 30% increase in housing inventory, thanks to more listings entering the market after pent-up sellers refuse to wait any longer.  

Top 10 Housing Markets to Watch 

These 10 real estate markets are expected to recover their demand for housing quickly, due to a variety of reasons, including lower home price appreciation, more affordable listings for first-time buyers, and strong job growth. 

  1. Austin-Round Rock-Georgetown, Texas 
  2. Dallas-Fort Worth-Arlington, Texas 
  3. Dayton-Kettering, Ohio 
  4. Durham-Chapel Hill, North Carolina 
  5. Harrisburg-Carlisle, Pennsylvania 
  6. Houston-The Woodlands-Sugar Land, Texas 
  7. Nashville-Davidson–Murfreesboro–Franklin, Tennessee 
  8. Philadelphia-Camden-Wilmington, Pennsylvania-New Jersey-Delaware-Maryland 
  9. Portland-South Portland, Maine 
  10. Washington-Arlington-Alexandria, D.C.-Virginia-Maryland-West Virginia 

Want to maximize your real estate marketing in 2024? Start the new year off right and sign up to BoxBrownie.com now and receive 4 edits free. No credit card is needed. 


RELATED ARTICLES

HOW TO GET LISTINGS EASILY (WITHOUT COLD CALLING)

Yes, cold calling still works. But if you don’t want to do it, you no longer have to. Here are some great ways to hang up the phone on cold calling forever.

READ MORE
7 SAVVY WAYS TO USE YOUR EMAIL SIGNATURE TO GENERATE LEADS

Every email you send should function as a way to generate new leads. Here's how to construct an email signature that says 'Hello' to new clients, even as you say 'Goodbye' at the end of your message.

READ MORE
ELEVATE YOUR PROPERTY MARKETING WITH BOXBROWNIE.COM’S EXPERT WEBINARS

Want personalized property marketing training for your team? The property market is evolving fast—stay ahead with our exclusive virtual training sessions tailored specifically for your team.

READ MORE
AERIAL ATTACK:  HOW TO USE DRONE PHOTOGRAPHY TO SELL REAL ESTATE

Real estate listings with aerial photos sell faster than those without, and 73% of sellers would rather list with agents who use aerial photos. It's really a no-brainer, aerial pics can be a lifesaver!

READ MORE
HOW TO VIRTUALLY STAGE A LISTING SHOT WITH AN iPHONE 14 PRO

Agents across the globe swear by the power of Virtual Staging, but many don't realize they can shoot these images with their own smartphone. This post walks you through just how easy it is, so you'll never be deprived of this phenomenal marketing tool.

READ MORE
PROPERTY MARKETING POWER-UP: FREE WEBINAR TO BOOST YOUR LISTINGS

Join BoxBrownie.com’s free monthly Property Marketing Power-Up webinar — a 45-minute session packed with expert tips on creating stunning property listing photos using Image Enhancement, Virtual Staging, Floor Plan Redraws, and more to help you market properties faster and close deals!

READ MORE
LET’S WORK TOGETHER