REVIEW PROPERTY PHOTOS WITH BRAD: WHAT WORKS AND WHAT TO FIX
In the fast-paced world of real estate, first impressions matter. A stunning property photo can grab attention, spark curiosity, and ultimately lead to faster sales or leases. In our latest video, our co-founder Brad Filliponi reviews images taken by real estate agents and property managers, sharing expert tips to elevate your property photography.
Let’s dive into the highlights and actionable tips shared in the video to take your property photos from good to outstanding.
Phone Photography: Yes, It Works!
Just before we dive in – if you think you need a DSLR camera for professional-quality photos, you should think again! SnapSnapSnap makes it possible to achieve incredible results using just an iPhone.
When using an iPhone 11 or newer, the app leverages wide-angle lenses to capture high dynamic range images. You can then upload your photos directly to BoxBrownie.com for editing—all within the app. The result? Polished, professional-quality photos ready for your marketing!
With SnapSnapSnap, your iPhone can be a powerful tool in your real estate marketing toolkit.
The Power of Proper Framing
In the first image that Brad reviews, he points out that capturing the perfect angle isn’t just about aesthetics; it’s about showcasing the true potential of a property. For exterior shots, Brad emphasizes the importance of avoiding visual clutter, such as cars in the driveway, and ensuring key features like carports aren’t cropped out of the frame, as seen in the shot below. Instead, he recommends choosing angles that create depth and showcase the property’s best features.
Greenery in the foreground? That’s a bonus—it adds vibrancy and life to your photos.

Avoiding Common Pitfalls in Photography
Exterior Photos
In the next photo Brad reviews, he tackles some common mistakes that can detract from a property’s appeal. Shooting directly into the sun, for example, can create unwanted solar flares.

His pro tip? Use the “hand trick” to block the sun momentarily while taking the shot. It’s a simple yet effective hack that makes it very easy to edit via SnapSnapSnap – just be sure your hand doesn’t obscure any part of the property!
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Interior Photos
Interior shots come with their own set of challenges. Brad’s advice: steer clear of capturing unnecessary elements like door frames or half-open windows. These can disrupt the balance of your photos.
Instead, focus on angles that highlight the room’s spaciousness and functionality.

Other Common Photography Mistakes to Avoid
Brad’s review includes some key takeaways for avoiding common photography missteps:
- Clutter-free is key: Clearing clutter and personal items to create a clean, inviting vibe
- Use curtains and blinds to your advantage: Opening curtains and blinds will brighten spaces, but sometimes lowering blinds can be advantageous. If neighboring homes are visible, lower them slightly to obscure distractions and enhance privacy. This simple tweak keeps the focus on the property, creating an inviting, intimate atmosphere for potential buyers or renters.
- Mind your verticals. Wide-angle lenses can distort vertical lines, but SnapSnapSnap automatically corrects these in post-processing.
- Shoot from shoulder or eye level. Photos taken from angles that are too high or too low can feel unbalanced. Keep your ceiling-to-floor ratio even for a professional look.
Ready to Elevate Your Photography?
At BoxBrownie.com, we believe that every shot can be a hero shot with the right tools and techniques. By following Brad’s expert tips and using SnapSnapSnap, you can elevate your real estate photography and showcase properties in their best light.
Whether you’re an agent, a property manager, or someone needing property marketing, SnapSnapSnap is here to make your job easier and your photos better. Ready to see the difference? Visit SnapSnapSnap.com to learn more, and don’t forget to check out our video for a deep dive into these tips.
Ready to try SnapSnapSnap? Get started now!
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