BLOG

To sell homes that do not yet exist, you’ve gotta let the buyer see it. This is one of the biggest challenges when marketing future projects. And nothing meets this challenge like our own 3D renders.

If you cut corners marketing listings during this recent white-hot sellers market, you might want to brush up on your virtual property marketing repertoire, and start paying attention to what buyers want to see when they search for a property.

One reason that the wealthiest and most successful people in the Chicago area trust Michael LaFido to sell their homes is because Michael can market these properties with the panache they deserve. Here he talks about using our image-enhancing weapons to pull off some of the biggest deals in the history of Illinois.

A major listings study represents an even deeper dive into the US real estate industry on the part of BoxBrownie.com. Here, we talk about how we got to this point, what the study revealed, and what it all might mean.

Maybe it’s the hot seller’s market, maybe other factors are at play, but the visuals on US listing sights fell far short of the mark between March and June of 2021. In this post, we explore what professional real estate photographers consider best practices in photography. We also show some of the differences it makes.

Social media is indeed a powerful branding platform. But nothing reveals more about the quality of your brand than the way you market your listings.

The verdict’s been in on virtual staging for a few years now - it works. Now, with the National Association of Realtors reporting that 97% of home buyers use the internet to find property, its power is only increasing.

Some of our services are still a fairly well-kept secret in Idaho, United States. Charles Nitschke doesn’t mind. He’s putting us to great and frequent use and reaping the benefits of doing so.

Sure, Instagram’s important. But potential clients are more likely to ask Google about you before they check your IG. This video shows you how to stand out from the crowd on Google, and how we can help you accomplish this important aim.

After the pandemic, people are more comfortable buying off the plan than ever before. Nothing moves this process along like our 3D Renders. Now is the time to render buyers speechless, and let their money do the talking.

Tired of feeling like your marketing doesn’t stand out from the crowd? Having difficulties showing the property? Are potential buyers unable to travel to visit the home? Creating your very own 360-degree Virtual Tour could be the answer to all these problems and they don’t have to be difficult or time-consuming to create. In this blog, we walk you through each step of the process and show you just how easy it is to get started.

We often mention that presentation is the key to selling property. In this case, it’s not how you present the property that is most crucial - it’s how you present yourself, your knowledge, and your ability to sell the property that counts the most.

BoxBrownie.com Global Director of Sales Marketing & Revenue Peter Schravemade has produced this report with a snapshot of Visual Listing Marketing in the United States of America.

Kermit the Frog might lament that it’s not easy being green. A lot of builders will tell you that it’s not so easy going green, either. With the help of 3D renders, though, the process is becoming much easier.

Michael Jordan became a great basketball player because he developed all aspects of his game. Michael LaFido became a great realtor because he has developed a marketing repertoire to suit any property. Let’s look at these two great Michaels from Chicago, and see what else we can learn.

Attention Realtors: It doesn’t matter how well it’s photographed - nothing conveys that hollow feeling like an unfurnished listing. Such listings are blank canvases for our photo editing artists. In this post, we’ll show you an array of styles that can sell your properties faster and for more money!